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Blink ExperienceOS has been recognized by BizBash in the Best Event Technology/Product/Service category for its work at SXSW London 2025. The recognition highlights how Blink helped power one of the festival’s most ambitious editions by making a large, high-energy event feel easier to navigate, more personal, and more connected.
Active User | Sessions Added | Session Check-ins | Badges Printed | Platform Uptime |
|---|---|---|---|---|
25,000+ | 386,000+ | 100,000+ | 20,000+ | 100% |
The recognition highlights:
Industry credibility
Proof of large-scale delivery
Strong personalization capabilities
A unified platform approach
A balance between operational excellence and attendee experience
As SXSW’s first European edition, SXSW London brought together a wide mix of attendees, sessions, venues, and brand activations across the city. With so much happening at once, the challenge was not only managing complexity behind the scenes, but also making sure attendees could move through the experience smoothly and discover what mattered most to them.
This is where Blink ExperienceOS played a key role. Blink provided a modular, end-to-end event technology platform that brought operational control and attendee engagement into one connected ecosystem. Through the event app, attendees could access personalized schedules, discover relevant sessions, and navigate the festival in a way that felt intuitive rather than overwhelming. The experience was designed to support scale without losing the creative energy and spontaneity that define SXSW.
What made Blink stand out was its ability to make the event feel personal. Instead of offering a one-size-fits-all journey, the platform helped shape more relevant experiences for different attendees based on their interests and goals. This made the app not just a source of information, but an active part of the event experience itself.
BizBash’s recognition reflects a wider shift in the events industry. Event technology is no longer only about logistics. It is about creating experiences that are smart, seamless, and genuinely useful for both organizers and attendees. Blink’s work at SXSW London 2025 shows how technology can support events at scale while still feeling human.
